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See below for specific times, dates and descriptions of scheduled courses and events

 

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Speaker's Name
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Tuesday, March 16
Session Code Session Title Speaker(s) Room Venue
7:30 AM - 10:00 AM
TU101K

Making a [Design] Difference
Keynote (includes breakfast)
Cheng, Fu-Tung

Bruder, Will

Valley of the Sun Ballroom C Sheraton Hotel
10:30 AM - 12:00 PM
TU108P

Concrete Polishing in LEED
Panel Discussion
Dykstra, Jeff

Schoonover, Adam

Reardon, Joe

Valley of the Sun Ballroom E Sheraton Hotel
TU105P

Creative Opportunities for Decorative Concrete Design
Panel Discussion
Rogers, Mat

Rhodes, Buddy

Rigsby, Shellie

Strieder, John

Valley of the Sun Ballroom A Sheraton Hotel
TU106P

Decorative Pervious Concrete in Municipal and Commercial Projects
Panel Discussion
Kohout, Michael

Kaloush, Kamil

Boyd, Sherry

Riggs, Mike

Waller, Stew

Valley of the Sun Ballroom B Sheraton Hotel
TU107P

Exploring Form & Function: New Directions for Commercial Floor Coatings and Treatments
Panel Discussion
Dimmick, Floyd

Jancy, Howard

Maty, Joseph

Reinstadtler, Steven

Valley of the Sun Ballroom D Sheraton Hotel
1:00 PM - 2:00 PM
TU113A

A Systematic Approach to Successful Concrete Countertops
Architectural Design Emphasis
Bannister, Doug

Encanto B Sheraton Hotel
TU110A

Creating Theme-Magic
Architectural Design Emphasis
Long, David

Valley of the Sun Ballroom A Sheraton Hotel
TU111A

Designing and Specifying Decorative Concrete
Architectural Design Emphasis
Jancy, Howard

Valley of the Sun Ballroom B Sheraton Hotel
TU112A

Now Every Color Can Be Green
Architectural Design Emphasis
Dimmick, Floyd

Valley of the Sun Ballroom D Sheraton Hotel
1:00 PM - 2:30 PM
TU120C

Decorative Concrete Around the World: A Global Perspective
Contractor Emphasis
Anderson, John

Valley of the Sun Ballroom E Sheraton Hotel
2:15 PM - 3:15 PM
TU117A

Advantages of Polyaspartic Seamless Floors
Architectural Design Emphasis
Bannister, Doug

Encanto B Sheraton Hotel
TU116A

Applications for Architectural Stain and Concrete Formliners
Architectural Design Emphasis
Gray, Russell

Valley of the Sun Ballroom D Sheraton Hotel
TU115A

Gorgeous, Graphic & Green Concrete Artistry
Architectural Design Emphasis
Rigsby, Shellie

Valley of the Sun Ballroom B Sheraton Hotel
TU114A

Understanding Concrete Moisture Issues
Architectural Design Emphasis
Schneider, John

Valley of the Sun Ballroom A Sheraton Hotel
2:30 PM - 4:00 PM
TU122C

Managing Collaborative Public Works Projects Using Decorative Concrete
Contractor Emphasis
Ochs, Steven

Taylor, Gerald

Valley of the Sun Ballroom E Sheraton Hotel
TU121C

The Internet Marketing Milkshake
Contractor Emphasis
Peterson, Jim

Valley of the Sun Ballroom C Sheraton Hotel
4:00 PM - 5:30 PM
TU130K

Step Into the Clarity of Sensory Concrete
Kickoff
Miller, Mike

Encanto B Sheraton Hotel
5:30 PM - 9:00 PM
Welcome Reception
Valley Prefunction Sheraton Hotel
Wednesday, March 17
Session Code Session Title Speaker(s) Room Venue
8:00 AM - 10:00 AM
WE30S

Increase Profitability with Stamped Concrete that Stretches the Budget
Level 2 Seminar - Concrete Stamping
Harris, Bob

221A Phoenix Convention Center North Hall
WE35S

GFRC, The Versatile Material
Level 1 Seminar - Counters, Tabletops and Fireplace Surrounds
Gore, Brandon

Ball, Hiram

229A Phoenix Convention Center North Hall
WE50S

Polished Concrete 101
Level 1 Seminar - Grinding & Polishing Concrete
Henry, Adrian

225A Phoenix Convention Center North Hall
WE74T

Polyurethanes for Concrete: Past, Present and Future
Level 1 Technical Training
Allen, Kathy

222A Phoenix Convention Center North Hall
8:00 AM - 11:00 AM
WE06W

Advanced Artistic Techniques for Concrete Staining
Level 2 Workshop - Artistry, Graphics & Specialties
Goodman, Gaye

Alamo Heritage Garage
8:00 AM - 12:00 PM
WE55W

Resurfacing Interior Floors
Level 2 Workshop - Resurfacing
Miller, Hugh

Anderson, Brian

Sedona Heritage Garage
8:00 AM - 5:00 PM
WE05W

Creating and Updating Fireplace Surrounds with Eco-Friendly Materials
Level 2 Workshop - Artistry, Graphics & Specialties
Latimer, Don

Apache Heritage Garage
10:15 AM - 12:15 PM
WE25G

Opportunities in Concrete & Decorative Concrete
General Session - Business Strategies
Ryan, Gerry

222A Phoenix Convention Center North Hall
WE15G

Transitioning from a Contracting Business to a Manufacturing Business
General Session - Business Strategies
Kudrick, Jeff

221A Phoenix Convention Center North Hall
WE36G

Concrete Countertops - Getting it right!
General Session - Counters, Tabletops and Fireplace Surrounds
Girard, Jeffrey

229A Phoenix Convention Center North Hall
WE85G

Making Money with Vertical Decorative Concrete
General Session - Vertical Decorative Concrete (VDC)
Giffin, Nathan

224B Phoenix Convention Center North Hall
WE75T

Using Polymer Overlay Applications Over Waterproofing and Anti-fracture Systems
Level 1 Technical Training
Tizard, Lee

225A Phoenix Convention Center North Hall
1:00 PM - 3:00 PM
WE06W

Advanced Artistic Techniques for Concrete Staining
Level 2 Workshop - Artistry, Graphics & Specialties
Goodman, Gaye

Alamo Heritage Garage
WE16G

Building a Resurfacing Business
General Session - Business Strategies
Miller, Hugh

Anderson, Brian

221A Phoenix Convention Center North Hall
WE17G

Producing Sensory Concrete for Fun & Profit
General Session - Business Strategies
Miller, Mike

224B Phoenix Convention Center North Hall
WE56G

The Art & Science of Polymer Overlay System Selection
General Session - Resurfacing
Dimmick, Floyd

229A Phoenix Convention Center North Hall
WE37W

GFRC Project Spotlight
Level 2 Workshop - Counters, Tabletops and Fireplace Surrounds
Heidebrink, Mike

Ralston, Jim

Sedona Heritage Garage
WE76T

Concrete Moisture Mitigation: Turning Moisture Problems into Profits
Level 1 Technical Training
Schneider, John

222A Phoenix Convention Center North Hall
1:00 PM - 5:00 PM
WE31W

Introduction to Stamped Concrete
Level 1 Workshop - Concrete Stamping
Bannister, Doug

Museum Yard Children's Museum
WE51W

Concrete Polishing - Beyond the Basics
Level 2 Workshop - Grinding & Polishing Concrete
Abrahamson, Jeff

Main Level Art Studio Children's Museum
WE65W

Concrete Staining Fundamentals
Level 1 Workshop - Staining & Engraving
Harris, Bob

Lower Level B Children's Museum
3:15 PM - 5:15 PM
WE07S

The Art of Color
Level 2 Seminar - Artistry, Graphics & Specialties
Lundin, Cindee

221A Phoenix Convention Center North Hall
WE08S

Graphics for Decorative Concrete
Level 1 Seminar - Artistry, Graphics & Specialties
Doolan, Tamryn

222A Phoenix Convention Center North Hall
WE38S

The Ashby System of Concrete Artistry
Level 1 Seminar - Counters, Tabletops and Fireplace Surrounds
Ashby, Ben

229A Phoenix Convention Center North Hall
WE77T

Understanding Sealers
Level 1 Technical Training
Thome, Scott

224B Phoenix Convention Center North Hall
5:00 PM - 7:00 PM
Exhibit Hall Gala
Thursday, March 18
Session Code Session Title Speaker(s) Room Venue
6:30 AM - 9:00 AM
Early Bird Distributors Breakfast
Valley of the Sun Ballroom C Sheraton Hotel
8:00 AM - 10:00 AM
TH09S

Putting More Decorative into Decorative Concrete
Level 2 Seminar - Artistry, Graphics & Specialties
Royals, Melanie

229A Phoenix Convention Center North Hall
TH45S

Recycled Content for Decorative Projects
Level 2 Seminar - Green Building
Heidebrink, Mike

222A Phoenix Convention Center North Hall
TH57S

Successful Concrete Resurfacing
Level 1 Seminar - Resurfacing
Foster, Trevor

221A Phoenix Convention Center North Hall
TH78T

Troubleshooting Decorative Concrete
Level 1 Technical Training
Branum, Clark

224B Phoenix Convention Center North Hall
8:00 AM - 11:00 AM
TH11W

Advanced Artistic Techniques for Concrete Staining
Level 2 Workshop - Artistry, Graphics & Specialties
Goodman, Gaye

Alamo Heritage Garage
8:00 AM - 12:00 PM
TH01W

Crafting Rock Features
Level 1 Workshop - Architectural Elements & Concrete Features
Datin, Jeff

Mojave Heritage Garage
TH32W

Stamping Innovations
Level 2 Workshop - Concrete Stamping
Harris, Bob

Museum Courtyard Children's Museum
TH39W

The Next Generation Concrete Countertop
Level 2 Workshop - Counters, Tabletops and Fireplace Surrounds
Girard, Jeffrey

Cactus Heritage Garage
TH58W

Fundamentos para aplicar de recubiertas (capas) sobre concreto ya existente (Curso en EspaƱol)
Level 1 Workshop - Resurfacing
Hallack, Julio

Lower Level C Children's Museum
8:00 AM - 5:00 PM
TH10W

Countertop and Tabletop Resurfacing
Level 2 Workshop - Artistry, Graphics & Specialties
Jones, Nancy

Apache Heritage Garage
10:15 AM - 12:15 PM
TH18G

Project Management for Decorative Concrete
General Session - Business Strategies
Rigsby, Shellie

Klassen, Randall

229A Phoenix Convention Center North Hall
TH19G

Marketing Decorative Concrete to Design Professionals
General Session - Business Strategies
Jancy, Howard

224B Phoenix Convention Center North Hall
TH20G

Putting the Power of Loyalty to Work
General Session - Business Strategies
Rohrer, Jim

222A Phoenix Convention Center North Hall
TH79T

Understanding Concrete Coloring Systems
Level 1 Technical Training
Thome, Scott

221A Phoenix Convention Center North Hall
1:00 PM - 3:00 PM
TH26G

Opportunities in Concrete & Decorative Concrete
General Session - Business Strategies
Ryan, Gerry

222A Phoenix Convention Center North Hall
TH02G

Adventures in Theming
General Session - Architectural Elements & Concrete Features
Long, David

221A Phoenix Convention Center North Hall
TH21G

Controlling Business, Finances and Goal Setting
General Session - Business Strategies
Cichielo, Nicholas

224B Phoenix Convention Center North Hall
TH11W

Advanced Artistic Techniques for Concrete Staining
Level 2 Workshop - Artistry, Graphics & Specialties
Goodman, Gaye

Alamo Heritage Garage
TH22G

Digital Tools for Increasing Decorative Concrete Sales
General Session - Business Strategies
Galpin, Garry

229A Phoenix Convention Center North Hall
1:00 PM - 5:00 PM
TH12W

Adding Graphics to Decorative Concrete
Level 2 Workshop - Artistry, Graphics & Specialties
Doolan, Tamryn

Main Level Art Studio Children's Museum
TH40W

El Arte de las Losetas de Concreto (Curso en Espanol)
Level 2 Workshop - Counters, Tabletops and Fireplace Surrounds
Esquivel, Heriberto

Cactus Heritage Garage
TH59W

Fundamentals of Resurfacing Existing Concrete
Level 1 Workshop - Resurfacing
Foster, Trevor

Lower Level C Children's Museum
TH86W

Learn Hand Carved Vertical Decorative Concrete - Demonstration
Level 2 Workshop - Vertical Decorative Concrete (VDC)
Giffin, Nathan

Mojave Heritage Garage
3:15 PM - 5:15 PM
TH33S

Getting Started in Stamping
Level 1 Seminar - Concrete Stamping
Sacco, Bart

Roman, Glen

222A Phoenix Convention Center North Hall
TH52S

The Polished Concrete Solution for Problem Floors
Level 2 Seminar - Grinding & Polishing
Short, Brian

221A Phoenix Convention Center North Hall
TH66S

A Comprehensive Guide to Staining Materials and Methods
Level 2 Seminar - Staining & Engraving
Rigsby, Shellie

Klassen, Randall

229A Phoenix Convention Center North Hall
TH81T

Taking the Mystery out of Sealers
Level 2 Technical Training
Sullivan, Chris

224B Phoenix Convention Center North Hall
6:00 PM - 11:00 PM
Festive Awards & Recognition Evening Banquet
Valley of the Sun Ballroom C Sheraton Hotel
Friday, March 19
Session Code Session Title Speaker(s) Room Venue
8:00 AM - 10:00 AM
FR46S

Sustainable Concrete
Level 1 Seminar - Green Building
Branum, Clark

222A Phoenix Convention Center North Hall
FR53S

How To Sell Polished Concrete Against Competing Floor Systems
Level 2 Seminar - Grinding & Polishing Concrete
Abrahamson, John

229A Phoenix Convention Center North Hall
FR67S

Renovación de Concreto Usando Mancha Base Acido (Curso en Español)
Level 1 Seminar - Staining & Engraving
Hallack, Julio

221A Phoenix Convention Center North Hall
FR68S

Transforming the Slab
Level 2 Seminar - Staining & Engraving
Goodman, Gaye

224B Phoenix Convention Center North Hall
FR82T

Measuring and Managing Co-Efficient of Friction for Slip-Fall Resistance
Level 1-3 Technical Training
Fisher, Kenneth

225A Phoenix Convention Center North Hall
8:00 AM - 12:00 PM
TH01W

Crafting Rock Features
Level 1 Workshop - Architectural Elements & Concrete Features
Datin, Jeff

Mojave Heritage Garage
FR13W

Fabulous Faux Artistry for Concrete and Overlays
Level 2 Workshop - Artistry, Graphics & Specialties
Royals, Melanie

Sedona Heritage Garage
FR60W

Resurfacing Concrete Floors with an Eco-Friendly Microtopping System
Level 2 Workshop - Resurfacing
Johnson, Katrina

Apache Heritage Garage
TH32W

Stamping Innovations
Level 2 Workshop - Concrete Stamping
Harris, Bob

Museum Courtyard Children's Museum
TH39W

The Next Generation Concrete Countertop
Level 2 Workshop - Counters, Tabletops and Fireplace Surrounds
Girard, Jeffrey

Cactus Heritage Garage
10:15 AM - 12:15 PM
FR23G

Government Contracts - How to Crack the Code
General Session - Business Strategies
Doolan, Tamryn

224B Phoenix Convention Center North Hall
FR24G

Improving Marketing & Customer Service
General Session - Business Stategies
Cichielo, Nicholas

229A Phoenix Convention Center North Hall
FR83T

Expanding Beyond the Iron Oxide Color Space
Level 1 Technical Training
Clarke, Murray

221A Phoenix Convention Center North Hall
12:30 PM - 2:00 PM
Opportunities for Women in Decorative Concrete Luncheon
Boyd, Sherry

Rigsby, Shellie

Goodman, Gaye

Doolan, Tamryn

1:00 PM - 3:00 PM
WE37W

GFRC Project Spotlight
Level 2 Workshop - Counters, Tabletops and Fireplace Surrounds
Heidebrink, Mike

Ralston, Jim

Sedona Heritage Garage
1:00 PM - 5:00 PM
FR61W

UV/ Instant Cure Technology
Level 1 Workshop - Resurfacing
Crum, Harry

Lower Level C Children's Museum

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